7Collection: Where Car?



Client: 7-Eleven collab with Honda + Mercedes Bazan
Agency: Safari Sunday
Role: Lead Video Editor + Motion Graphics

To extend the impact of 7-Eleven’s Car Culture campaign, the brand collaborated with viral graphic artist Mercedes Bazan and industry innovator Honda to launch a limited-edition merchandise collection for car-culture audiences. By merging automotive influences with manga-style visual storytelling, the partnership generated significant online traction and elevated brand affinity. The initiative reinforced all partners’ relevance and credibility within the Car Culture ecosystem.